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sep 18, 2024
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2024-2025 undergraduate catalog
public relations major, b.a.
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public relations is the management of communication between an organization and its publics. this major conveys the dynamic skills of writing, speaking, strategizing and designing.
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specific courses required:
- co 1014 - 21st century media (4) f, sp
- co 2144 - multimedia storytelling (4) f, sp
- co 2223 - image, motion, and sound (3) f, sp
- co 3013 - cross-cultural communication (3) f, sp
- co 3553 - communication law and ethics (3) f, sp
- co 3573 - crisis communication (3) f, sp
- co 3703 - introduction to public relations (3) sp
- co 3723 - public relations writing (3) f
- co 3733 - cases and campaigns (3) sp
- co 3941 - practicum in public relations (1) f, sp, su
(taken twice by majors) - co 4013 - internship in public relations (3) f, sp, su
- co 4833 - great ideas: public relations (3) sp
- mg 3503 - leading and managing people (3) f, sp, su
- mk 3503 - principles of marketing (3) f, sp, su
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