oct 30, 2024  
2023-2024 undergraduate catalog 
    
2023-2024 undergraduate catalog [archived catalog]

marketing, b.b.a.


b.b.a. degree program


business core (52 hours*) and other required courses for b.b.a. degree


all majors in the b.b.a. degree must complete the following courses:

additional major hours required: 21


(in addition to b.b.a. requirements)

marketing electives (9 hours)


possible areas of focus for elective hours:

marketing majors interested in internet and social media are encouraged to take it 2223 , and it 2233 .

marketing majors interested in sales are encouraged to take mk 3543 mk 4583 , and ps 3413  and consider completing the sales minor.

students should complete 9 hours from the following list of courses.