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oct 30, 2024
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2023-2024 undergraduate catalog [archived catalog]
marketing, b.b.a.
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business core (52 hours*) and other required courses for b.b.a. degree
all majors in the b.b.a. degree must complete the following courses:
select three hours from the following international courses:
students select one course from the list given below:
note:
* there are 52 hours in the business core, which excludes ec 2403 and ma 2183 that are included in the general education requirements.
additional major hours required: 21
(in addition to b.b.a. requirements)
specific courses required (12 hours):
students should take all courses listed:
marketing electives (9 hours)
possible areas of focus for elective hours:
marketing majors interested in internet and social media are encouraged to take it 2223 , and it 2233 .
marketing majors interested in sales are encouraged to take mk 3543 , mk 4583 , and ps 3413 and consider completing the sales minor.
students should complete 9 hours from the following list of courses.
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