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nov 03, 2024
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2023-2024 undergraduate catalog [archived catalog]
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mk 3543 - sales and marketing (3) f, sp
this course covers the fundamentals of selling, sales theory, sales techniques and sales role playing. the personal qualifications required for effective selling are reviewed. students are required to give sales presentations.
prerequisite: mk 3503 with a grade of “c” or above.
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